I lead design at the intersection of AI, scale, and craft

Design leader with 20+ years leading product design across AI-powered consumer marketplaces, enterprise platforms, and creative tools. I design the strategy and build the product.

My Work

20+

Years designing products and leading teams at Adobe, Walmart, and beyond.

540M

Users served by Walmart’s platform, where I led design for AI shopping experiences.

Growth in monthly active users of Adobe Express add-ons, supported by the marketplace my team designed.

415%

10+

Design awards for work across digital products and brand experiences.

Walmart AI Shopping

Latest Work

At Walmart, I led the design vision for a new kind of AI shopping experience that could understand what customers said, showed, and photographed. We explored how multimodal search, recommendations, and AR could make difficult purchases easier and more trustworthy.

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Featured Work

Led strategy and design for Adobe's AI-powered photo editor, making professional image editing accessible to consumers through AI assistance and one-click GenAI enhancements.
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Biggest Impact

I led design strategy for Adobe Express’s enterprise extensibility platform, integrating AI-powered workflows into embedded 1P and 3P products and a developer-facing plugin marketplace that drove 114% MAU growth and doubled platform engagement.

Adobe Express Platform

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IA Lab

Words Travel

An interactive globe tracing how words change as they travel across cultures and time. A small collection of familiar words becomes a way to explore how language carries traces of the places it’s been.

wordstravel.app

Reading alone is easy to abandon. Reading alongside other people makes you finish. Storyroom explores what a modern book club feels like if it lives in your phone. Same book, same chapter, same day. Readers share audio passages in a Salon and an AI called StoryBot surfaces the context no one else could.

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Writing

I write about craft, careers, and leadership, and lately about what AI is doing to all three.

Blog
The AI-Native Designer Was Only Phase One
The AI-Native Designer Was Only Phase One

A team of faster designers can be a slower team. We spent the past year obsessed with getting individual designers faster with AI. Fair enough, most of us figured that out. But make seven designers faster and you don't get a faster team. You get seven private workflows, seven definitions of done, and a coordination problem nobody's talking about.

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The Best Design Tool I Used This Year Was a Conversation
The Best Design Tool I Used This Year Was a Conversation

Exploring Storyroom, a social audiobook concept where listeners move through a book together, and how using AI as a thinking partner reshaped my design process, accelerated building, and changed how I approach product design today.

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The Rising Tide
The Rising Tide

The latest round of AI-driven layoffs hit hard. But after thirty years of tech waves and an honest conversation at Ocean Beach, the data surprised me. This is what it actually says about the future of design jobs — and why I think it's still worth paddling back out.

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Read more essays

Build Lab:

Ship Yourself Cards

Ship Yourself Cards is a helpful card deck app researched, designed, and coded using AI tools to help designers of all levels build momentum, tell their story, and navigate career transitions with confidence.

Making of the App

Let's build something

I’m interested in fractional design leadership and full-time roles.

Reach out